At the forefront of 3 Dots Design is the commitment to creating strategic retail designs…stores that not only look fantastic, but function equally as well. Our team of “Retail Scientists” uses a combination of floor planning, traffic flow, color palettes, product placement, lighting, signage and messaging to mix the precise formula to ensure retail success. Part science and part creativity, blended with a dose of fun and excitement, the 3 Dots Design team translates your ideas and vision into your retail environment enticing consumers to shop longer and purchase more.
Taking your products and displaying them in ways that tell brand stories and create emotional attachment is just the beginning of our visual merchandising process. For 3 Dots Design, visual merchandising starts at the floor plan layout and doesn’t end until your customers purchase the product. With an expertise in color, lighting, design and the science of shopping, the 3 Dots Design team can merchandise any product in any environment and create inspiring displays that sell more product. Simply put, good merchandising sells more product…!
Having a great looking and well merchandised store is critical in today’s competitive environment…but keeping it that way can be an even bigger challenge. That’s why 3 Dots Design offers merchandising training customizable for your store, staff and/or products. With visual aids and hands-on sessions, this unique approach helps to motivate staff and build team work. Whether it be a in-store clinic, writing a merchandising manual or presenting at your national sales meeting, the 3 Dots Design team can create a training program that meets your needs and budget.
Presenting your product at retail can often be quite confusing. How should it be displayed? What type of fixture should hold it? How can the product integrate with the fixture? All of these are important questions and are ones that 3 Dots Design is used to hearing. Often the answer is to create a custom fixture that not only displays your product in the best possible light, but also builds your brand at retail. Color, materials, sizing, and product integration are just part of the 3 Dots Design fixture design process. With manufacturing partners both onshore and offshore, 3 Dots Design has a solution for your product display needs.
Retail Program Development
Designing great in-store experiences is just the beginning for 3 Dots Design. We also work with many of our clients to create corresponding retail programs with sales goals, marketing collateral, and ROI milestones. Measuring the effectiveness of your in-retail investment is critical. And the best way to accelerate your success is by integrating measurement tools from the program beginning.